6.2 million Canadians have a disability.
Does your media include them?
The content created by the media has the power to influence thinking. But what about the movies, shows, songs, and ads that are not created? These have power too. Right now the lack of disability representation is telling us that 6.2 million Canadians do not belong.
As an industry, it’s time to make the media landscape more inclusive. As an industry we have to widen the context that people with disabilities are seen in. As an industry, it’s time to do better and be more inclusive within TV, film, commercials, photos, recordings and text.
And you are a big part of that help. THANK YOU!!! By signing the Dear Everybody Agreement, you are taking the first step to creating a more inclusive world.
It’s no secret that people with disabilities are underrepresented or excluded, often included only as a token sympathy character or source of inspiration.
But that stops now—and it starts with you.
It will take an industry to end stigma. Join these influential partners who have already signed The Dear Everybody Agreement.
Creative Agencies and Public Relations Firms
Want to know more about what it means to sign the Dear Everybody Agreement? Reach out to Molly McKeown, Senior Manager, Partnerships at email@example.com.